It seems like just yesterday we were at BHLDN
for the Valentine’s Day Pop-up Shop surrounded by lovely dresses, heartfelt accessories, hand-crafted gifts and dreamy floral by The Moss & Rose
. The entire event was simply amazing! With the help of our vendor dream team, we created a one-stop shop for beau’s to surprise their special valentine with custom floral bouquets, hand-lettered cards, delicious cupcakes and bubbly, and wedding planning & proposal advice from yours truly!
ladies did a fabulous job styling the table with their love related inventory, Francis Ford Coppola Winery
provided Sofia Coppola sparking wine attached with mini straws, Crave Cupcakes
had an array of yummy cupcakes and The Weekend Type
custom made hand-lettered cards specifically for the event! Although we have to give a special round of applause to the shining star of the event, Jody Strom of The Moss & Rose
and her unique floral arrangements. She is curated, selective, thoughtful, and cares about the smallest detail. It’s what makes her work look like art. Jody spent her college years tending to a mini greenhouse as she earned her Horticulture degree from Washington State University, and has spent the last year in Houston as a designer, building her floral business. She still grows quite an impressive garden in her own yard. She attributes her success to her unusual eye, “When I’m preparing for a design project now, I’m constantly on the look out for something unusual, a dark stem that might be just the right accent or a certain leaf shape to give that specific feeling… Flower arranging has gradually become an increasingly larger part of my flower love over the last 8 years, and last year we launched The Moss & Rose. It has been been such a wonderful first year! Lots of work, but well worth it!
This year’s pop-up shop was inspired by McKenzie Powell Designs, an amazing floral designer in Seattle, and Saupia, an incredible design group in New York. Making beautiful bouquets, meeting new folks in our amazing city, and playing “shop”! It was the perfect little idea! We added a little twist of our own and offered custom made flower crowns for any BHLDN customer who wanted one. It was so fun to be able to offer these ladies a little something to make their Valentine’s special! One guy after the next came in to experience the one stop shopping, and groups of girls sipped champagne while shopping, adorning their complimentary flower crowns. We can’t wait until next Valentine’s to offer our services again! Read more of the advice we offered here!